Small is Powerful

Small is Powerful

Introducing Nathan Littauer Hospital & Nursing Home’s campaign: Small is Powerful!

One of the many photographs taken by Trampoline, which features Patricia Nguyen, MD, OBGYN, a medical provider with Nathan Littauer Hospital.

Nathan Littauer Hospital & Nursing Home launches its new campaign.
The campaign, which launched February 28th, emphasizes a small, local approach to care, and celebrates Nathan Littauer Hospital & Nursing Home’s community.

“We’re the only small, independent hospital left in the Capital Region,” says Vice President of Marketing with Littauer, Cheryl McGrattan. “It means we provide focused care. It is like they say, ‘Good things come in small packages.’ Small is powerful gives our community an example of what we provide.”

The health care organization contracted with the Glens Falls ad agency, Trampoline, to develop the commercials.

“At a time when health care is at the center of conversations around the globe, the opportunity to highlight a local hospital caring for its community felt wonderful. We interviewed providers and employees at Nathan Littauer, and were so moved by their passion and dedication; hopefully you feel that in the campaign,” explained Derek Slayton, Managing Partner at Trampoline.

Small care can have a big impact.
Watch our 30-second brand commercial and long-form video below:

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About Nathan Littauer

Nathan Littauer Hospital and Nursing Home is a full-service, 74-bed acute care hospital with an 84-bed skilled nursing home. Since 1894, Nathan Littauer has provided safe, high-quality health and wellness services with a focus on securing appropriate new technologies for people residing in Upstate New York. Over the years, the hospital has expanded its services to offer health care that is comprehensive, accessible, and relevant to the needs of the communities they serve. Please visit  www.nlh.org for more information.

Holy Trinity Church Donates to Littauer’s Birthing Center

GLOVERSVILLE, NY – Sunday, February 9, Nathan Littauer Hospital & Nursing Home received a generous donation from the Holy Trinity Parish, a local Catholic church in Johnstown, NY. The donation was made possible by the church’s Faith Formation Program.

“We are so proud of the children for all their efforts,” says Cheryl Walton, member of Holy Trinity Church and Director of the children’s Faith Formation Program. “They were so excited they had the opportunity to make a difference in their community.”

The $2,000 of baby care items donated to Littauer’s Birthing Center, given by the Holy Trinity Church in Johnstown, NY.

The children’s Faith Formation class is part of the church’s Sunday school program. The Faith Formation is comprised of middle-school children from the area including the: Johnstown, Broadalbin, Gloversville, and Fonda-Fultonville school districts.

At the beginning of the school year, the children brainstormed ideas for possible community service projects. The students decided they wanted to help local mothers and newborns by donating child health and baby care items to Nathan Littauer Hospital’s Birthing Center.

Once they established their plan, the children distributed a flyer in their communities asking for donations of several needed newborn items. They received donations from fellow church members, school staff, and peers. Some of the children even made their own donations to further the cause.

The Holy Trinity Faith Formation children pictured with the baby care items they donated to Littauer’s Birthing Center.

“It’s amazing how much of a collaborative effort went into making this happen,” adds Walton. “They worked so hard.”

Collecting donations for several weeks, the church managed to obtain over $2,000 in baby care products. The donations were then personally delivered by the children, were they were received by Littauer’s Birthing Center staff.

“I am overwhelmed with joy,” says Wendy Bowie, Maternal Child Health, RN with Littauer. “Many mothers don’t have access to these baby care products. With their hard work, they made the impossible – possible. A wonderful thing has been done for our future mothers and future babies.”

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About Nathan Littauer
Nathan Littauer Hospital and Nursing Home is a full-service, 74 bed acute care hospital with an 84 bed skilled nursing home. Since 1894, Nathan Littauer has provided safe, high-quality health and wellness services with a focus on securing appropriate new technologies for people residing in Upstate New York. Over the years, the hospital has expanded its services in order to offer health care that is comprehensive, accessible, and relevant to the needs of the communities they serve. More information can be found by visiting www.nlh.org.

Valachovic as Fourth Quarter Goodwill Award Recipient

GLOVERSVILLE, NY — Nathan Littauer Hospital & Nursing Home is proud to announce Mary Valachovic, as their Fourth Quarter Goodwill Award recipient for 2019!

Employees of Nathan Littauer took a short break from their regular work schedule to celebrate their “Employee of the Quarter” during a gathering February 6. President and CEO of Littauer, Laurence E. Kelly, had many positive things to say about Valachovic before surprising her with the award:

“This employee is hard-working and organized. Her charming personality and her gracious attitude make her a pleasure to work with. She’s helpful to anyone that asks her for assistance. These qualities and her ‘can-do’ attitude make her the epitomical employee of Nathan Littauer.”

President and CEO of Nathan Littauer Hospital & Nursing Home, Laurence E. Kelly, presents the Fourth Quarter Goodwill Award to Mary Valachovic.

Once Valachovic was named the award recipient, she was congratulated and presented with an engraved plaque. Overwhelmed with joy, she found her close friends, colleagues, and family surrounding her for her achievement.

Valachovic is an employee of Littauer’s Medical Records, Employee Health, and Performance Improvement Department. She has worked with Littauer for 16 years. After hearing Valachovic’s accomplishments, staff gave her a standing ovation.

President and CEO of Nathan Littauer Hospital & Nursing Home, Laurence E. Kelly, and the Fourth Quarter Goodwill Award recipient, Mary Valachovic.


A peer who nominated Valachovic explained: “Mary has an endless supply of friendliness. We’re so lucky to have her on our team at Littauer. Her values, work ethic, pleasant personality, and her dependability make her a valuable employee of Littauer.

Afterwards, Valachovic received many positive comments, commendations, and well-wishes from employees and friends.

Along with her plaque, Valachovic receives a monetary gift, as well as a designated parking spot on the hospital’s campus.

The mission of The Goodwill Award is to recognize goodwill and promote the “People Caring for People” environment toward co-workers, patients and the community of Nathan Littauer Hospital & Nursing Home.

Nominations for the award are made by Littauer employees, providers or patients, and nominees’ names are submitted to the Goodwill Committee. The winner is selected in blind format.

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About Nathan Littauer
Nathan Littauer Hospital and Nursing Home is a full-service, 74 bed acute care hospital with an 84 bed skilled nursing home. Since 1894, Nathan Littauer has provided safe, high-quality health and wellness services with a focus on securing appropriate new technologies for people residing in Upstate New York. Over the years, the hospital has expanded its services in order to offer health care that is comprehensive, accessible, and relevant to the needs of the communities they serve. More information can be found by visiting www.nlh.org.